CRM Tools for Phamaceuticals – A Perpetual Evolution Story
Implementation of CRM tools as a strategy has evolved beyond just capturing daily call activities....
First Line Manager – Key to Better Sales Force Efficiency
Every time we think of the sales team of a pharmaceutical or medical device company,...
Is there a need for differentiation for Specialty Division in a CRM Solution?
From our experience of being in the Pharma CRM domain for the last 8-9 years,...
Is there a need for “Wave 2” CRM Automation in the Pharma Industry?
Before I pose this question, the first thing to clarify is: What is Wave 1...
Why CLM is not equal to E-Detailing
Closed Loop Marketing or CLM has become the latest fad in the pharma industry around...